Choosing the right Domain Name
A domain name is a very important step in establishing your online presence. Knowing what to look for when buying a domain will help you choose the right domain(s) for your business. Remember these useful tips:
Easy to Remember
Choose a domain that is very easy to remember and as short as possible. Potential customers are bombarded by domain names in commercials every day. Making yours memorable will help you tremendously ensuring your customers find your website easily.
Avoid Special Characters
Avoid dashes and numbers in your domain name. This can make it confusing for your customer and isn’t easy to share with others.
Your domain name should include keywords wherever possible that are relevant to your business. This helps your domain look more relevant and encourages visitors to choose your website when comparing search engine results.
Purchase Common Misspellings
If a word in your domain name is easily misspelled, it’s a good idea to purchase common misspellings. Then set those misspelled names to redirect to the correct domain.
Buy other top level domains
Purchasing the .net, .org, and .biz domain variations is a good idea to make sure your competition doesn’t get them. If they do, they could redirect clients who are looking for you to their own website.